The British Fashion Council (BFC) is thrilled to announce the introduction of The Pandora Leader of Change Award which will be presented at The Fashion Awards 2023 (TFA) by actress and global Pandora ambassador, Pamela Anderson. TFA presented by Pandora will take place on Monday 4th December at the Royal Albert Hall, London. Organised by the BFC, TFA is the primary fundraiser for the BFC Foundation and celebrates the role of fashion at the intersection of culture and entertainment, spotlighting creative talent and telling the stories of the year in fashion through the lens of purpose, excellence, and creativity.

The Pandora Leader of Change Award celebrates a person who leads with innovation to create positive change globally. They consistently challenge the status quo. Their work is empowering, progressive and forward-thinking. They use their platform to positively shift perceptions as a result of their deep commitment to moving the dial when it comes to authentic representation. In direct alignment with these principles, the Award will be presented on the night by Pamela Anderson.

Through her groundbreaking acting work, and outspoken advocacy on various social issues, Anderson embodies female empowerment and progressiveness, positioning her as an ideal presenter for the Award. Anderson’s ability to take control of her own narrative and reshape her public image showcases her unwavering commitment to authentic representation. Anderson is  Pandora’s global ambassador for the full jewellery brand, and the face of Pandora Lab Grown Diamonds, a range which features diamonds that are grown, cut and polished with 100% renewable energy and set in 100% recycled silver or gold.

“Being a pioneer and being yourself is difficult to do in a world like today that is constantly telling you to be something else. It is challenging to choose the path no one has walked before, speak the words that aren't the ones everybody else says. In times where trends take the entire globe within the blink of an eye, we desperately need these unique thinkers that dare to step out of the sameness we see across so many platforms today. I am honoured to present the Pandora Leader of Change Award at The Fashion Awards 2023,” commented global Pandora Ambassador, Pamela Anderson. 

The Fashion Awards 2023 presented by Pandora bring together a global community in London, the home of fashion creativity, to amplify leaders of change, celebrate excellence in creativity, and support the next generation of creative talent. The event is the primary fundraiser of the BFC Foundation (Registered Charity Number: 1185152), which supports the future growth and success of the British fashion industry by focusing on education, grant-giving, and business mentoring. In the financial year 2022/2023, the BFC remitted over £1.2M in funds to designers and scholars.

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About British Fashion Council

The British Fashion Council (BFC), formed in 1983, is a not-for-profit organisation focused on the relentless innovation, responsible growth and local and global amplification of the British fashion industry. Its mission is to champion British fashion on the world stage by pioneering world class programmes that unlock and elevate British creative talent. This is fuelled by an extraordinary diverse and inspiring community of advocates, icons, experts, and fans.

The BFC amplifies excellence in creativity and its role in the UK’s cultural influence through The Fashion Awards and London Fashion Week. The BFC prepares businesses for positive change through relentless innovation with a focus on Diversity, Equity, Inclusion and Belonging (DEI&B), Web 3.0 and pivotal areas of the UK Circular Fashion Eco-system through the Institute of Positive Fashion (IPF). The BFC enables responsible growth through a dynamic, inclusive, and unified community that advocates for creativity, innovation and collectively supports the industry to grow and talent to gain access.

The BFC Foundation (Registered Charity Number: 11852152) was created in 2019 for charitable purposes and grant giving; attracting, developing, and retaining talent through education and business mentoring. The BFC Foundation offers support to designers through four talent prizes: BFC/Vogue Designer Fashion Fund, BFC/GQ Designer Fashion Fund, BFC NEWGEN and the BFC Fashion Trust. With the support of the BFC Colleges Council, the BFC Foundation offers BA and MA scholarships to students, as well as links with industry through design competitions and Graduate Preview Day. The Fashion Awards is the primary fundraiser for the BFC Foundation.

For more information visit: britishfashioncouncil.co.uk / londonfashionweek.co.uk / instituteofpositivefashion.com

About Pandora 

Pandora is the world’s largest jewellery brand. The company designs, manufactures and markets hand-finished jewellery made from high-quality materials at affordable prices. Pandora jewellery is sold in more than 100 countries through more than 6,500 points of sale, including more than 2,500 concept stores.
Headquartered in Copenhagen, Denmark, Pandora employs 32,000 people worldwide and crafts its jewellery at two LEED-certified facilities in Thailand. Pandora is committed to leadership in sustainability and will purchase only recycled silver and gold for crafting its jewellery by 2025 and halve greenhouse gas emissions across its value chain by 2030. Pandora is listed on the Nasdaq Copenhagen stock exchange and generated sales of DKK 26.5 billion (EUR 3.6 billion) in 2022.

For The Fashion Awards press inquiries please contact:
Davina Wedderburn, Head of Communications
Davina.wedderburn@britishfashioncouncil.com
Eve Cousins, Senior Communications Executive
eve.cousins@britishfashioncouncil.com

For Pandora press enquiries please contact:
Lindsay Kordik, Director Media Relations & Public Affairs
likor@pandora.net
Lejla Charif, Media Relations Manager
lecha@pandora.net

For The Fashion Awards Commercial Opportunities please contact:
Emily Watkinson, Head of Commercial